Introduction:

The food and beverage industry recognizes candy as part of the confectionery industry and uses the terms confectionery and candy interchangeably. These mainly include preserves, pastries and ice cream. The candy market is considered a seasonal market and sales skyrocket during the festive season. To meet the increased demand for candies during the festive season, manufacturers increase production and employment to increase production. Refers to chocolate candies that contain cocoa products or chocolate, for example cocoa butter. Non-chocolate candies include confectionery products that do not contain chocolate or chocolate-imitation such as marshmallows, licorice, hard candies, and jelly beans. Candy, also known as confectionary, is a sweet food product whose main ingredient is usually sugar, replacing the terms candy and confectionery in English-speaking countries. In the United States, candy refers to both chocolate products and sugar-based sweets; elsewhere chocolate confectionery refers to chocolates, sugar confectionery for various sugar based products and flour confectionery for products like cakes and pastries. Sugar, mainly sucrose from sugar beets or sugar cane, is the main ingredient in most candies. Other sweeteners used in candy production are corn syrup, and non-caloric sweeteners. Sweeteners can be used in dry or liquid form. The large amount of candy that many Americans regularly eat is concerning because there is a direct link between sugar intake and chronic diseases such as obesity, heart disease and diabetes, according to previous studies. Increasing demand for chocolate candies is expected to drive the growth of the candy market, chocolate candies are widely popular not only among children but also among adults, which has contributed to the growth of the candy market globally.

Attributes	Details
Candy Market Value (2022)	US$ 94.9 Bn
Candy Market Projected  Value(2032)	US$ 133.66 Bn
Candy Market CAGR (2022-2032)	3.5%

The prime facets influencing the growth of the global candy market are the incessantly increasing expenditure capacity of consumers and growing urbanization. The growing target consumer base and product innovation is further expected to drive the growth of the global candy market. The majority of candies are made for children and the young population. The demand is basically driven by population growth, disposable income, and consumer tastes and preferences. Large multinational companies have a significant advantage over small and medium scale companies in terms of economies of scale in purchasing and manufacturing. The growing availability of different varieties of candies, both chocolate as well as non-chocolate candies, has led to the high demand for candies, fueled by impulsive purchase behavior of consumers. With strategic expansions, mergers, and new product launches, in order to cater to the growing demand for candies, companies are coming up with innovative seasonal tastes and flavors, in order to gain higher market shares. However, rising health concerns about diseases like obesity and diabetes are somewhat inhibiting the growth of the global candy market. To tackle this situation, sugar-free and low-calorie candies are being manufactured by the companies. Major challenges faced by the industry include rising government regulations, changing end user preferences and health issues, which might hamper the growth of the global market.

Technological advancement                                                                                           

The candy market in India is growing at the fastest pace in the region, where manufacturers integrating new technologies and expanding production facilities have had a favorable impact on overall demand growth. Candy manufacturers have responded by creating a wide range of sugar-free candies that, thanks to technological innovations in sweetening products, still provide consumers with the sweetness they desire. With the technological advancements in the new era, manufacturers involved in the candy market are developing advanced versions of their products. Major candy players are investing more in power systems and creating more modern, time-saving, cost-effective technologies that have a positive impact on the candy market.

In May 2022, Push Pop Gummy Pop-Its was introduced by Bajuka Candy Brands, to be introduced at this year's Sweet & Snacks Expo in Chicago, Push Pop Gummy Pop-Its, which debuted under the Push Pop brand.

The Candy Market is segmented based on product type, distribution channel and region.

Candy Market, By Product Type

On the basis of product type, the Candy Market is segmented into Chocolate Candy, and Non- Chocolate Candy (Hard Boiled Candies, Pastilles, Gums, Jellies and Chews, Toffees, Caramels and Nougat, and Others), All chocolate is technically candy, but two words lose their relevance when discussing high-quality chocolate, The non-chocolate candies in the market contain most of the greatest candies of all time (that are sweet and chocolate free).

Candy Market, By Distribution Channel

On the basis of distribution channel, the target market is classified into Supermarkets and Hypermarkets, Convenience Stores, Specialist Retailers, Online Retail, and Others. Availability of majority of candy brands at one location along with other confectionery products is expected to drive the growth of the specialist stores segment during the forecast period. Growth in convenience stores is a major factor in the expansion of the candy market worldwide. Online sales channels have grown significantly during the global pandemic as most consumers prefer to shop online from their homes, various discount offers are also an added benefit of online shopping.

Regional Insights:

On region the Candy Market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The market in North America accounts highest revenue share to the global candy market. The target population for the candy market is primarily children and young population.  The growing population has led to the high demand for candies, fueled by impulsive purchase behavior of consumers. Asia Pacific candy market is projected to register a high CAGR over the forecast period owing to increase in disposable income and change in tastes and preferences.

Report Scope:

Attribute	Details
Base year for estimation	2022
Forecast period	2022 – 2032
Market representation	Revenue in USD Billion & CAGR from 2022 to 2032
Market Segmentation	By Product Type - Chocolate Candy, and Non- Chocolate Candy (Hard Boiled Candies, Pastilles, Gums, Jellies and Chews, Toffees, Caramels and Nougat, and Others) By Distribution Channel - Supermarkets and Hypermarkets, Convenience Stores, Specialist Retailers, Online Retail, and Others
Regional scope	North America - U.S., Canada Europe - UK, Germany, Spain, France, Italy, Russia, Rest of Europe Asia Pacific - Japan, India, China, South Korea, Australia, Rest of Asia-Pacific Latin America - Brazil, Mexico, Argentina, Rest of Latin America Middle East & Africa - South Africa, Saudi Arabia, UAE, Rest of Middle East & Africa
Report coverage	Revenue forecast, company share, competitive landscape, growth factors, and trends

Segments Covered in the Report:

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2020 to 2030. For the purpose of this study, has segmented the Candy Market report based on product type, distribution channel and region:

Candy Market, By Product Type:

• Chocolate Candy
• Non- Chocolate Candy (Hard Boiled Candies, Pastilles, Gums, Jellies and Chews, Toffees, Caramels and Nougat, and Others)

Candy Market, By Distribution Channel:

• Supermarkets
• Hypermarkets
• Convenience Stores
• Specialist Retailers
• Online Retail
• Others

Candy Market, By Region:

• North America
  • Middle East & Africa
  • GCC
  • Rest of Middle East & Africa
    • South Africa
    • Israel
  • Latin America
    • • Brazil
      • Mexico
      • Rest of Latin America
  • Asia Pacific
    • • China
      • India
      • Japan
      • South Korea
      • Rest of Asia Pacific
  • Europe
    • • Germany
      • UK
      • France
      • Russia
      • Italy
      • Rest of Europe
  • • U.S.
    • Canada

The key players operating the Candy Market includes

• The Hershey Company, commonly known as Hershey's, is an American multinational corporation and one of the largest chocolate manufacturers in the world. It also makes baked goods such as cookies and cakes and sells beverages such as milkshakes as well as other products.
• Nestlé's origins date back to 1866, when two separate Swiss enterprises were established that would later become the core of Nestlé. In the decade that followed, the two rival firms aggressively expanded their businesses across Europe and the United States.
• Perfetti Van Melle is headquartered in Lainate, Italy and Breda, Netherlands, Perfetti Van Melle is the sixth largest confectionery company in the world, It employs 17,000 people through 30 subsidiaries and distributes its products in more than 159 countries.
• Mondelez International has operated as an independent entity since its October 2012 spin-off from the former Kraft Foods North American grocery business. The firm is a leading player in the global snack sector with a presence in biscuits (47% of sales), chocolate (47% of sales). 32%), gum/candy (10%), beverage (4%) and cheese and grocery (7%) aisles.
• Mars, Incorporated is an American multinational manufacturer of confectionery, pet food and other edible products and an animal care services company with annual sales of USD 40 billion in 2021.
• DeMet's Candy Co. Manufacturing confectionery products, the company offers chocolate candies, snakes and baked goods. Demet's Candy operates in the United States as a manufacturer of candy and other confectionery products, selling its products under three major brands, Turtles, Flipz, and Treasures.
• Ferrera Candy Co., a subsidiary of the Ferrero Group, is an emerging powerhouse in the North American confectionery and sweet snacking category. A passionate team of nearly 6,000 employees work together to bring joy to every bite through leading brands that have shaped the industry for over 100 years.
• Arcor is an Argentine food company specializing in the production of sweets, the company was founded in July 1951 in the city of Arroyoto, Córdoba. It specializes in the production of food, sugar and chocolate confectionery, cookies and ice cream in 39 industrial plants throughout Latin America.
• August Storck KG is a traditional German confectionery manufacturer, started as a candy manufacturer in 1903, the company is still an owner-managed family business based in Germany with three production plants, 19 international sales operations and more than 5,000 employees.
• Yildiz Holding is a Turkish conglomerate known for manufacturing food products. The company also manufactures other consumer goods and has its own retail, private equity and real estate operations.

• Hershey Company
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies

• Nestle
• Perfetti Van Melle
• Mondelez International
• Mars
• DeMet’s Candy Co.
• Ferrera Candy Co.
• Arcor
• August Storck KG
• Yildiz Holding.

 “*” marked represents similar segmentation in other categories in the respective section

Recent Developments:

• In December 2022, Ferrero Group and Wells Enterprises announced an agreement in December to acquire Wells, its operations and its strong ice cream brands, including Blue Bunny, Blue Ribbon Classics, Bomb Pop and Halo Top, for Ferrero.
• In September 2022, Nestlé is launching KitKat V, a vegetarian version of the candy, in 15 European countries.
• In September 2022, sugar confectionery specialist Perfetti Van Melle will launch its latest travel retail customer engagement concept at next week's TFWA World Exhibition.

1. Research Objective and Assumption
   • Preface
   • Research Objectives
   • Study Scope
   • Years considered for the study
   • Assumptions
   • Abbreviations
2. Research Methodology
   • Research data
   • Primary Data
     • Primary Interviews
     • Primary Breakdown
     • Key data from Primary Sources
     • Key Industry Insights
   • Secondary Data
     • Major Secondary Sources
     • Secondary Sources
   • Market Estimation
   • Top-Down Approach
     • Approach for estimating Market Share by Top-Down Analysis (Supply Side)
   • Bottom-Up Approach
     • Approach for estimating market share by Bottom-up Analysis (Demand Side)
   • Market Breakdown and Data Triangulation
   • Research Assumptions
3. Market Preview
   • Executive Summary
   • Key Findings—Global Outlook for Candy Strategies
     • Key Questions this Study will Answer
     • Market Snippet, By Product Type
     • Market Snippet, By Distribution
     • Market Snippet, By Region
   • Opportunity Map Analysis
   • Executive Summary—3 Big Predictions
4. Market Dynamics, Regulations, and Trends Analysis
   • Market Dynamics
     • Drivers
     • Restraints
     • Market Opportunities
     • Market Trends
   • DR Impact Analysis
   • PEST Analysis
   • Porter’s Five Forces Analysis
   • Opportunity Orbit
   • Market Investment Feasibility Index
   • Macroeconomic Factor Analysis
5. Market Segmentation, By Product Type, Forecast Period up to 10 Years, (US$ Bn)
   • Overview
     • Market Value and Forecast (US$ Bn), and Share Analysis (%), 2022 – 2032
     • Y-o-Y Growth Analysis (%), 2022 – 2032
     • Segment Trends
   • Chocolate Candy
     • Overview
     • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
   • Non- Chocolate Candy
     • Overview
     • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
       • Hard Boiled Candies
       • Pastilles, Gums, Jellies and Chews
       • Toffees, Caramels and Nougat
       • Others
6. Market Segmentation, By Distribution, Forecast Period up to 10 Years, (US$ Bn)
   • Overview
     • Market Value and Forecast (US$ Bn), and Share Analysis (%), 2022 – 2032
     • Y-o-Y Growth Analysis (%), 2022 – 2032
     • Segment Trends
   • Supermarkets and Hypermarkets
     • Overview
     • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
   • Convenience Stores
     • Overview
     • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
   • Specialist Retailers
     • Overview
     • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
   • Online Retail
     • Overview
     • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
   • Others
     • Overview
     • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
7. Global Market, By Region, Forecast Period up to 10 Years, (US$ Bn)
   • Overview
     • Market Value and Forecast (US$ Bn), and Share Analysis (%), 2022 – 2032
     • Y-o-Y Growth Analysis (%), 2022 – 2032
     • Regional Trends
   • North America
     • Market Size and Forecast (US$ Bn), By Product Type, 2022 – 2032
     • Market Size and Forecast (US$ Bn), By Distribution, 2022 – 2032
     • Market Size and Forecast (US$ Bn), By Country, 2022 – 2032
       • U.S.
       • Canada
   • Europe
     • Market Size and Forecast (US$ Bn), By Product Type, 2022 – 2032
     • Market Size and Forecast (US$ Bn), By Distribution, 2022 – 2032
     • Market Size and Forecast (US$ Bn), By Country, 2022 – 2032
       • Germany
       • UK
       • France
       • Russia
       • Italy
       • Rest of Europe
   • Asia Pacific
     • Market Size and Forecast (US$ Bn), By Product Type, 2022 – 2032
     • Market Size and Forecast (US$ Bn), By Distribution, 2022 – 2032
     • Market Size and Forecast (US$ Bn), By Country, 2022 – 2032
       • China
       • India
       • Japan
       • South Korea
       • Rest of Asia Pacific
   • Latin America
     • Market Size and Forecast (US$ Bn), By Product Type, 2022 – 2032
     • Market Size and Forecast (US$ Bn), By Distribution, 2022 – 2032
     • Market Size and Forecast (US$ Bn), By Country, 2022 – 2032
       • Brazil
       • Mexico
       • Rest of Latin America
   • Middle East & Africa
     • Market Size and Forecast (US$ Bn), By Product Type, 2022 – 2032
     • Market Size and Forecast (US$ Bn), By Distribution, 2022 – 2032
     • Market Size and Forecast (US$ Bn), By Country, 2022 – 2032
       • GCC
       • Israel
       • South Africa
       • Rest of Middle East
8. Competitive Landscape
   • Heat Map Analysis
   • Market Presence and Specificity Analysis
9. Company Profiles
   • The Hershey Company
     • Company Overview
     • Product and Portfolio
     • Key Highlights
     • Financial Overview
     • Business Strategies
   • Nestle
   • Perfetti Van Melle
   • Mondelez International
   • Mars
   • DeMet’s Candy Co.
   • Ferrera Candy Co.
   • Arcor
   • August Storck KG
   • Yildiz Holding
10. The Last Word
    • Future Impact
    • About Us
    • Contact