Ready to Drink Tea and Coffee Market, By Product Type (Tea, Black, Green, Oolong, Herbal, Coffee, Non-Carbonated, and Carbonated), By Packaging Type (Glass Bottle, Canned, Pet Bottle, and Others), By Distribution Channel (Supermarket/Hypermarket, Food Service, Convenience Store, and Others), and By Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) - Trends, Analysis and Forecast till 2034

Ready to Drink Tea and Coffee Market was valued at US$ 118.0 billion in 2024 and is projected to grow at a CAGR of 6.6% to reach US$ 211.2 billion by 2034.

The ready-to-drink tea and coffee market refers to the packaged tea and coffee that are prepared and don't need to be heated up. These portable and easy-to-use choices have been increasingly popular in recent years, meeting the needs of customers who lead hectic lives. Ready-to-drink teas are often prepared and packaged in various flavors, such as herbal, white, green, or black, providing an excellent, satisfying sensation. However, ready-to-drink coffee is available in multiple formats, including lattes, iced coffees, and cold brews, and it offers a rapid caffeine hit without the need for preparation or barista expertise. Because of their convenience, they are a popular option for people who are often on the go and need a tasty pick-me-up when traveling or at work. Additionally, they frequently arrive in single-serving containers, which preserves freshness and cuts down on waste.

The growing trend of on-the-go consumption, especially in urban areas and among younger consumers, has played a major role in the market's expansion. The ready-to-drink (RTD) tea and coffee market appeal to consumers due to its extensive range of flavors and types that suit their varied tastes. Furthermore, one of the main factors driving the market's expansion has been the move towards healthier and more practical beverage options.

Higher disposable incomes enhance the market by enabling consumers to choose more expensive but superior ready-to-drink items. Furthermore, firms can stand out from the competition and draw in customers by introducing novel flavors and formulas, which increases curiosity and encourages testing out new items. Urbanization and the lifestyle of always being on the go propel market growth even further since RTD beverages offer people with hectic schedules a portable and convenient way to rehydrate. Moreover, the price of raw materials, such as tea and coffee, has increased due to unpredictable rainfall and rising agricultural input costs, making the finished product more expensive. As a result, one of the leading commercial barriers is its higher price compared to ground coffee and hot tea. The long-standing custom of sipping hot tea and coffee is impeding the development of the target market.

Disclaimer: This data is only a representation. Actual data may vary and will be available in the report.

Ready to Drink Tea and Coffee Market Key Drivers:

Expanding preference for easy-to-carry and flexible lifestyles

• The younger generation’s fast-paced lifestyle and desire for convenience are major contributing factors to the growing demand for ready-to-drink tea and coffee. Nowadays, people are seldom really still since they are balancing their jobs, family, and social obligations. As a result, they only have a little time for traditional coffee shops or brewing. Because they are already packaged and prepared for instant consumption, ready-to-drink beverages provide a convenient and straightforward alternative. Whether its packaged cold brew coffee for an energy shot before the gym or bottled iced tea for a refreshing pick-me-up during a busy workday, these beverages fit seamlessly into consumers' fast-paced routines, negating the need for preparation without sacrificing taste or excellence.

Various flavor types along with enhanced taste experiences

• The wide variety of flavors that exist in the ready-to-drink tea and coffee market has led to a thriving sector. Producers continue innovating, offering various flavors to suit different palates and cultural influences. The selection is constantly growing, from standard black tea and coffee to exotic teas loaded with fruit and decadent mocha coffee mixes. This wide range of options draws in new clients and motivates current clients to try out new products. In addition, the tendency towards more excellent quality has changed people's perceptions of ready-to-drink tea and coffee from a basic convenience item to an elegant and high-end refreshment option.

Ready to Drink Tea and Coffee Market Restrains:

Increased costs of these items         

• The higher selling price of these goods compared to alternatives is a significant deterrent for the target market. Customers contrast the cost of ready-to-drink tea and coffee with that of conventional counterparts like brewed coffee or tea items per serving. Because of things like brand margins, processing costs, and packaging, ready-to-drink options can seem a bit more expensive to the end users.

Ready to Drink Tea and Coffee Market is segmented based on product type, packaging type, distribution channel, and region.

Product Type Insights     

• Tea: Tea product type is a dominating segment of this sector for the target market. Given that more people are becoming aware of tea's health benefits, which include lowered cholesterol, pain alleviation, and weight loss, the market for ready-to-drink tea is expanding globally. Additionally, since RTD tea is frequently seen as a healthier option than sugary carbonated drinks, the demand for it has increased due to consumers becoming more health conscious.
• Black: Black tea product type is a popular beverage due to its robust taste, fragrant bouquet, and possible health advantages. In the market for ready-to-drink teas, black tea is a well-liked alternative that is both tasty and easy for consumers who are on the go.
• Green: Green tea is an attractive product type in the ready-to-drink industry due to its refreshing taste and claimed health benefits.  
• Oolong: Oolong tea is nestled between black and green tea. It has a distinct flavor character and possible health advantages. It appears that oolong tea or other caffeinated drinks can help sustain mental clarity and alertness throughout the day.
• Herbal: Herbal infusions are available in a wide variety of flavors and can be designed to meet certain needs, such as promoting relaxation (chamomile), aiding in digestion (ginger), or promoting sleep (lavender). Herbal tea has antioxidant content, which aids in delaying the aging process. They also help your body's cells regain their youthful age and guard against harm from free radicals.
• Coffee: The need for easily available, minimally prepared, grab-and-go coffee options is driven by busy lifestyles. Ready-to-drink coffee has long been promoted as a great beverage before and after an exercise, helping people lead healthier lives. Actually, several specialty and roasting companies these days leverage the inherent antioxidant content of RTD coffee to highlight it as an essential part of a daily routine that prioritizes health.
• Non-Carbonated: This category includes most of the RTD coffee options. It includes coffee drinks that have already been combined with milk, cream, or creamer to provide a convenient and satisfying cup of coffee.
• Carbonated: Within the RTD coffee business, carbonated coffee is a modest yet fascinating subset. It attempts to blend the energizing properties of coffee with the refreshing quality of carbonation.

Packaging Type Insights

• Glass Bottle: The Glass bottle packaging type is set to play a significant role for the target market, and its rise can be due to its natural convenience in terms of both use and storage. Due to its many benefits, glass containers are becoming increasingly popular with industry insiders and customers. They provide a high-end drinking experience while maintaining the flavor and class of the drinks.
• Canned: Canned packaging is becoming increasingly popular due to its portability and the possibility of iced coffee selections.
• Pet Bottle: PET bottle packaging type is a dominating segment of this sector for the target market. This sort of packaging is becoming increasingly popular because it is affordable and easy to handle. Furthermore, a lot of firms have adopted PET bottles widely because of their versatility in terms of shape, size, and color.
• Others: Other packaging types include tetra packs and pouches, which are examples of innovations that could appear and provide shelf stability and convenience.

Distribution Channel Insights

• Supermarket/Hypermarket: The supermarket/Hypermarket distribution channel type is a dominating segment of this sector for the target market. The rise of supermarket chains and the evolving retail landscape, particularly in smart cities like India, are driving higher sales of RTD tea and coffee via this route of distribution.
• Food Service: Food service types are for on-the-go drinking and chilled RTD choices and are available at convenience stores and coffee shops.
• Convenience Store: Convenience stores make RTD tea and coffee easily accessible to encourage impulsive purchases.
• Others: Other distribution channels could include vending machines, which are positioned strategically to provide easy access to RTD tea and coffee, especially in business buildings, transit hubs, and educational institutions. Customers can purchase RTD tea and coffee straight from producers or specialized shops using online platforms and subscription programs, frequently providing convenience and a more significant assortment of products.

Regional Insights:

Disclaimer: This data is only a representation. Actual data may vary and will be available in the report.

Ready to Drink Tea and Coffee Market Regional Insights

• North America market is estimated to witness significant consumption for such products as it is an established market with room to develop for creative and healthful RTD tea and coffee options.
• Asia Pacific market is estimated to witness a significantly high revenue share over the forecast period, owing to the increasing urban population, shifting customer preferences, and the growing appeal of convenience beverages. The region's demand for tea and coffee is driven by nations with large numbers of tea and coffee plantations, like China, Japan, and India.
• The European market is expanding steadily, with growing demand for particular RTD tea and coffee products. This demand is driven by strict restrictions and an emphasis on preventive healthcare.
• The Latin American market is an emerging region with a positive trajectory, which includes rising disposable income and growing health benefits knowledge. Although, there can be restrictions on infrastructure in some places.
• Middle East & Africa market is estimated to witness fastest revenue share due to increasing consumption of RTD goods which is rising due to the changing retail environment and the significant consumption of these products in the region. Furthermore, the demand for RTD tea and coffee may rise even more in this area due to the growing food service industry.

Report Scope:

Attribute	Details
Market Size 2024	US$ 118.0 billion
Projected Market Size 2034	US$ 211.2 billion
CAGR Growth Rate	6.6%
Base year for estimation	2023
Forecast period	2024 – 2034
Market representation	Revenue in USD Billion & CAGR from 2024 to 2034
Market Segmentation	By Product Type - Tea, Black, Green, Oolong, Herbal, Coffee, Non-Carbonated, and Carbonated By Packaging Type - Glass Bottle, Canned, Pet Bottle, and Others By Distribution Channel- Supermarket/Hypermarket, Food Service, Convenience Store, and Others
Regional scope	North America - U.S., Canada Europe - UK, Germany, Spain, France, Italy, Russia, Rest of Europe Asia Pacific - Japan, India, China, South Korea, Australia, Rest of Asia-Pacific Latin America - Brazil, Mexico, Argentina, Rest of Latin America Middle East & Africa - South Africa, Saudi Arabia, UAE, Rest of Middle East & Africa
Report coverage	Revenue forecast, company share, competitive landscape, growth factors, and trends

Segments Covered in the Report:

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2024 to 2034. For the purpose of this study, has segmented the Ready to Drink Tea and Coffee Market report based on product type, packaging type, distribution channel, and region:

Ready to Drink Tea and Coffee Market, By Product Type:

• Tea
• Black
• Green
• Oolong
• Herbal
• Coffee
• Non-Carbonated
• Carbonated

Ready to Drink Tea and Coffee Market, By Packaging Type:

• Glass Bottle
• Canned
• Pet Bottle
• Others

Ready to Drink Tea and Coffee Market, By Distribution Channel:

• Supermarket/Hypermarket
• Food Service
• Convenience Store
• Others

Ready to Drink Tea and Coffee Market, By Region:

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Russia
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • Israel
  • South Africa
  • Rest of Middle East & Africa

The key players operating the Ready-to-Drink Tea and Coffee Market include DR Pepper Snapple Group, Inc., Dunkin Brands Group, Inc., Ajinomoto General Foods, Inc., Asahi Group Holdings Ltd., Keurig Green Mountain, Inc., ITO EN Ltd., Japan Tobacco, Inc., Monster Beverage Corp., Pokka Group, Inc., and PepsiCo, Inc.

Recent Development:

• In March 2023, Asahi, the massive beverage company, stated that a new ready-to-drink (RTD) green tea would be released soon, with the goal of appealing to Japan's changing tea connoisseurs. Asahi Sou is a novel unsweetened bottled green tea made from somewhat withered tea leaves that will be available on April 4. It has an aromatic flavor profile.

• In July 2023, the Italian coffee roaster and café chain announced that it will work with Hangzhou Onechance Tech on marketing and e-commerce. With this cooperation, the company hopes to triple its sales of coffee sold at home by 2026.                              
• In September 2023, Nestlé's deputy EVP, David Rennie, emphasized on India's growing coffee industry. He discussed how the company plans to increase its market share by introducing new products, such as frappe mixes and ready-to-drink cold coffee. Customers on the go with busy schedules will find this category incredibly tempting since it offers handy coffee options.
• In February 2022, Starbucks unveiled the Baya energy drink in collaboration with PepsiCo. Baya offers three tropical flavors: mango guava, raspberry lime, and pineapple passionfruit, and it comes in 12-ounce cans. By working together with PepsiCo, a prominent beverage sector player, Starbucks can take advantage of their knowledge in marketing, distribution, and RTD (ready-to-drink) beverage production for the Baya energy drink.
• In July 2021, Nestlé and Starbucks Corporation announced a partnership to launch Starbucks Ready-to-Drink (RTD) coffee beverages in a few areas in Southeast Asia, the Pacific Islands, and Latin America. These coffee options will be quickly made available to customers starting in 2022. The partnership may result in jointly created RTD coffee products that combine Starbucks' and Nestlé's expertise in coffee.

• DR Pepper Snapple Group, Inc.*
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• Dunkin Brands Group, Inc.
• Ajinomoto General Foods, Inc.
• Asahi Group Holdings Ltd.
• Keurig Green Mountain, Inc.
• ITO EN Ltd.
• Japan Tobacco, Inc.
• Monster Beverage Corp.
• Pokka Group, Inc.
• PepsiCo, Inc.

“*” marked represents similar segmentation in other categories in the respective section.

Research Objective and Assumption

• Preface
• Research Objectives
• Study Scope
• Years Considered for the study
• Assumptions
• Abbreviations

Research Methodology

• Research data
• Primary Data
  • Primary Interviews
  • Primary Breakdown
  • Key data from Primary Sources
  • Key Thickness Insights
• Secondary Data
  • Major Secondary Sources
  • Secondary Sources
• Market Estimation
• Top-Down Approach
  • Approach for estimating Market Share by Top-Down Analysis (Supply Side)
• Bottom-Up Approach
  • Approach for estimating market share by Bottom-up Analysis (Demand Side)
• Market Breakdown and Data Triangulation
• Research Assumptions

Market Preview

• Executive Summary
• Key Findings—Global Outlook for medical carts Strategies
  • Key Questions this Study will Answer
  • Market Snippet, By Product Type
  • Market Snippet, By Packaging Type
  • Market Snippet, By Distribution Channel
  • Market Snippet, By Region
• Opportunity Map Analysis
• Executive Summary—3 Big Predictions

Market Dynamics, Regulations, and Trends Analysis

• Market Dynamics
  • Drivers
  • Restrains
  • Market Opportunities
  • Market Trends
• DR Impact Analysis
• PEST Analysis
• Porter’s Five Forces Analysis
• Opportunity Orbit
• Market Investment Feasibility Index
• Macroeconomic Factor Analysis

Market Segmentation, By Product Type, Forecast Period up to 10 Years, (US$ Bn)

• Overview
  • Market Value and Forecast (US$ Bn), and Share Analysis (%), Forecast Period up to 10 Years
  • Y-o-Y Growth Analysis (%), Forecast Period up to 10 Years
  • Segment Trends
• Tea
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years
• Black
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years
• Green
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years
• Oolong
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years
• Coffee
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years
• Non-Carbonated
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years
• Carbonated
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years

Market Segmentation, By Packaging Type, Forecast Period up to 10 Years, (US$ Bn)

• Overview
  • Market Value and Forecast (US$ Bn), and Share Analysis (%), Forecast Period up to 10 Years
  • Y-o-Y Growth Analysis (%), Forecast Period up to 10 Years
  • Segment Trends
• Glass Bottle
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years
• Canned
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years
• Pet Bottle
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years
• Others
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years

Market Segmentation, By Distribution Channel, Forecast Period up to 10 Years, (US$ Bn)

• Overview
  • Market Value and Forecast (US$ Bn), and Share Analysis (%), Forecast Period up to 10 Years
  • Y-o-Y Growth Analysis (%), Forecast Period up to 10 Years
  • Segment Trends
• Supermarket/Hypermarket
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years
• Food Service
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years
• Convenience Store
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years
• Others
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years

Global Market, By Region, Forecast Period up to 10 Years, (US$ Bn)

• Overview
  • Market Value and Forecast (US$ Bn), and Share Analysis (%), Forecast Period up to 10 Years
  • Y-o-Y Growth Analysis (%), Forecast Period up to 10 Years
  • Regional Trends
• North America
  • Market Size and Forecast (US$ Bn), By Product Type, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Packaging Type, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Distribution Channel, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Country, Forecast Period up to 10 Years
    • U.S.
    • Canada
• Europe
  • Market Size and Forecast (US$ Bn), By Product Type, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Packaging Type, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Distribution Channel, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Country, Forecast Period up to 10 Years
    • UK
    • France
    • Germany
    • Russia
    • Italy
    • Rest of Europe
• Asia Pacific
  • Market Size and Forecast (US$ Bn), By Product Type, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Packaging Type, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Distribution Channel, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Country, Forecast Period up to 10 Years
    • India
    • Japan
    • South Korea
    • China
    • Rest of Asia Pacific
• Latin America
  • Market Size and Forecast (US$ Bn), By Product Type, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Packaging Type, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Distribution Channel, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Country, Forecast Period up to 10 Years
• Brazil
• Mexico
• Rest of Latin America

• Middle East & Africa
  • Market Size and Forecast (US$ Bn), By Product Type, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Packaging Type, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Distribution Channel, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Country, Forecast Period up to 10 Years
• GCC
• Israel
• South Africa
• Rest of Middle East

Competitive Landscape

• Heat Map Analysis
• Market Presence and Specificity Analysis

Company Profiles

• DR Pepper Snapple Group, Inc.
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• Dunkin Brands Group, Inc.
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• Ajinomoto General Foods, Inc.
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• Asahi Group Holdings Ltd.
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• Keurig Green Mountain, Inc.
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• ITO EN Ltd.
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• Japan Tobacco, Inc.
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• Monster Beverage Corp.
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• Pokka Group, Inc.
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• PepsiCo, Inc
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies

The Last Word

• Future Impact
• About Us
• Contact