Global Personal Hygiene Market By Overview
Introduction
Personal Hygiene Market was valued at US$ 566.1 Billion in 2024 and is projected to grow at a CAGR of 5.80% to reach US$ 945.2 Billion by 2034.
Personal hygiene can be defined as an act of maintaining cleanliness and grooming of the external body. The personal hygiene market is gaining significant traction in the wake of rising concerns over health, grooming, and beauty. The well-being of the population is imperative for the development of a country. Therefore, governments and large organizations worldwide are taking initiatives that promote awareness regarding the importance of maintaining personal hygiene. These initiatives are working in favor of the growth of the market. Some of the commonly available personal hygiene products are deodorants and antiperspirants, bath and shower products, and soaps.
Global Personal Hygiene Market By Dynamics
The increasing demand for personal hygiene drives the global personal hygiene market. People awareness toward the importance of hygiene, prevention of epidemic, rising disposable income, grooming, and beauty are the main factors contributing to the growth of the global market. In addition, rising consumer disposable income coupled with the increasing willingness to spend on personal care is one of the vital factors boosting the global personal hygiene market. The enhancing health and quality of the daily lives of consumers are triggering the sales of personal hygiene products. Moreover, the increasing competitiveness of companies for product innovation is fueling the target market growth. Furthermore, the growing trend of premiumisation in emerging economies is likely to augur well for the growth of the global market. Consumers are increasingly inclining towards buying the best available products, which is propelling the overall revenue generation of the target market. However, lack of awareness of personal hygiene especially in low-income countries, the maturity of products and economic downturn is hampering the growth of the target market.
Global Personal Hygiene Market By Segmentation
The personal hygiene market is segmented based on type, distribution channel, and region.
Based on type, the global personal hygiene market is segmented into the haircare, skincare, lip care, deodorant and antiperspirant, bath and shower, oral care, and men's grooming. Based on the distribution channel, the target market is segmented into hypermarket/supermarkets, specialist retail stores, online retail stores, and others. The market size of personal hygiene will be growing at higher CAGR during the forecast period.
Regional Insights:
Based on the region the personal hygiene market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The market in North America accounts highest revenue share to the global personal hygiene market due to growing demand for advanced medical technologies and increasing geriatric population. Asia Pacific personal hygiene market is projected to register a high CAGR over the forecast period owing to the growing trend of premiumisation in emerging economies which is likely to augur well for the growth of the target market. Consumers are increasingly inclining towards buying the best available products, which is boosting the overall revenue generation of the global market.
Personal Hygiene Market, By Type:
- Hair Care
- Skin Care
- Lip Care
- Deodorant And Antiperspirant
- Bath And Shower
- Oral Care
- Men's Grooming
Personal Hygiene Market, By Distribution Channel:
- Hypermarket/Supermarkets
- Retail Stores
- Online Retail Stores
- Others
Personal Hygiene Market, By Region:
- North America
- North America Personal Hygiene Market, By Type
- North America Personal Hygiene Market, By Distribution Channel
- North America Personal Hygiene Market, By Country
- U.S.
- Canada
- Europe
- Europe Personal Hygiene Market, By Type
- Europe Personal Hygiene Market, By Distribution Channel
- Europe Personal Hygiene Market, By Country
- Germany
- UK
- France
- Russia
- Italy
- Rest of Europe
- Asia Pacific
- Asia Pacific Personal Hygiene Market, By Type
- Asia Pacific Personal Hygiene Market, By Distribution Channel
- Asia Pacific Personal Hygiene Market, By Country
- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
- Latin America
- Latin America Personal Hygiene Market, By Type
- Latin America Personal Hygiene Market, By Distribution Channel
- Latin America Personal Hygiene Market, By Country
- Brazil
- Mexico
- Rest of Latin America
- Middle East & Africa
- Middle East & Africa Personal Hygiene Market, By Type
- Middle East & Africa Personal Hygiene Market, By Distribution Channel
- Middle East & Africa Personal Hygiene Market, By Country
- GCC
- Israel
- South Africa
- Rest of Middle East & Africa
Global Personal Hygiene Market By Key Players
The key players operating the global personal hygiene market involves Unilever, Johnson and Johnson, Carrefour, Reckitt Benckiser Group, Auchan, Publix, Costco, Helen of Troy, Proctor and Gamble Company, Kroger, Colgate-Palmolive Company. For instance, in December 2019, Unilever and Evonik partner to launch green cleaning ingredient which is renewable and biodegradable. Carrefour UAE invested over AED million to offer its customers discounts on Products.
Global Personal Hygiene Market By Company Profile
- Unilever
- Company Overview
-
-
- Product Portfolio
- Key Highlights
- Financial Performance
-
-
- Johnson and Johnson
- Carrefour
- Reckitt Benckiser Group
- Auchan
- Publix
- Costco
- Helen of Troy
- Proctor and Gamble Company
- Kroger
- Colgate-Palmolive Company
“*” marked represents similar segmentation in other categories in the respective section
Global Personal Hygiene Market By Table of Contents
- Research Objective and Assumption
- Preface
- Research Objectives
- Study Scope
- Years considered for the study
- Assumptions
- Abbreviations
- Research Methodology
- Research data
- Primary Data
- Primary Interviews
- Primary Breakdown
- Key data from Primary Sources
- Key Industry Insights
- Secondary Data
- Major Secondary Sources
- Secondary Sources
- Market Estimation
- Top-Down Approach
- Approach for estimating Market Share by Top-Down Analysis (Supply Side)
- Bottom-Up Approach
- Approach for estimating market share by Bottom-up Analysis (Demand Side)
- Market Breakdown and Data Triangulation
- Research Assumptions
- Market Purview
- Executive Summary
- Key Findings—Global Outlook for Personal Hygiene Strategies
- Key Questions this Study will Answer
- Market Snippet, By Type
- Market Snippet, By Distribution Channel
- Market Snippet, By Region
- Opportunity Map Analysis
- Executive Summary—3 Big Predictions
- Market Dynamics, Regulations, and Trends Analysis
- Market Dynamics
- Drivers
- Restraints
- Market Opportunities
- Market Trends
- DR Impact Analysis
- PEST Analysis
- Porter’s Five Forces Analysis
- Opportunity Orbit
- Market Investment Feasibility Index
- Macroeconomic Factor Analysis
- Market Dynamics
- Global Personal Hygiene Market, By Type, 2020 – 2030, (US$ Mn)
- Overview
- Market Value and Forecast (US$ Mn), and Share Analysis (%), 2020 – 2030
- Y-o-Y Growth Analysis (%), 2020 – 2030
- Segment Trends
- Hair Care
- Overview
- Market Size And Forecast (Us$ Mn), And Y-O-Y Growth (%), 2020 – 2030
- Skin Care
- Overview
- Market Size And Forecast (Us$ Mn), And Y-O-Y Growth (%), 2020 – 2030
- Lip Care
- Overview
- Market Size And Forecast (Us$ Mn), And Y-O-Y Growth (%), 2020 – 2030
- Deodorant And Antiperspirant
- Overview
- Market Size And Forecast (Us$ Mn), And Y-O-Y Growth (%), 2020 – 2030
- Bath And Shower
- Overview
- Market Size And Forecast (Us$ Mn), And Y-O-Y Growth (%), 2020 – 2030
- Oral Care
- Overview
- Market Size And Forecast (Us$ Mn), And Y-O-Y Growth (%), 2020 – 2030
- Men's Grooming
- Overview
- Market Size and Forecast (US$ Mn), and Y-o-Y Growth (%), 2020 – 2030
- Overview
- Global Personal Hygiene Market, By Distribution Channel, 2020 – 2030, (US$ Mn)
- Overview
- Market Value and Forecast (US$ Mn), and Share Analysis (%), 2020 – 2030
- Y-o-Y Growth Analysis (%), 2020 – 2030
- Segment Trends
- Hypermarket/Supermarkets
- Overview
- Market Size And Forecast (Us$ Mn), And Y-O-Y Growth (%), 2020 – 2030
- Specialist Retail Stores
- Overview
- Market Size And Forecast (Us$ Mn), And Y-O-Y Growth (%), 2020 – 2030
- Online Retail Stores
- Overview
- Market Size And Forecast (Us$ Mn), And Y-O-Y Growth (%), 2020 – 2030
- Others
- Overview
- Market Size and Forecast (US$ Mn), and Y-o-Y Growth (%), 2020 – 2030
- Overview
- Global Personal Hygiene Market, By Region, 2020 – 2030, (US$ Mn)
- Overview
- Market Value and Forecast (US$ Mn), and Share Analysis (%), 2020 – 2030
- Y-o-Y Growth Analysis (%), 2020 – 2030
- Regional Trends
- North America
- Market Size and Forecast (US$ Mn), By Type, 2020 – 2030
- Market Size and Forecast (US$ Mn), By Distribution Channel, 2020 – 2030
- Market Size and Forecast (US$ Mn), By Country, 2020 – 2030
- U.S.
- Canada
- Europe
- Market Size and Forecast (US$ Mn), By Type, 2020 – 2030
- Market Size and Forecast (US$ Mn), By Distribution Channel, 2020 – 2030
- Market Size and Forecast (US$ Mn), By Country, 2020 – 2030
- Germany
- UK
- France
- Russia
- Italy
- Rest of Europe
- Asia Pacific
- Market Size and Forecast (US$ Mn), By Type, 2020 – 2030
- Market Size and Forecast (US$ Mn), By Distribution Channel, 2020 – 2030
- Market Size and Forecast (US$ Mn), By Country, 2020 – 2030
- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
- Latin America
- Market Size and Forecast (US$ Mn), By Type, 2020 – 2030
- Market Size and Forecast (US$ Mn), By Distribution Channel, 2020 – 2030
- Market Size and Forecast (US$ Mn), By Country, 2020 – 2030
- Brazil
- Mexico
- Rest of Latin America
- Middle East & Africa
- Market Size and Forecast (US$ Mn), By Type, 2020 – 2030
- Market Size and Forecast (US$ Mn), By Distribution Channel, 2020 – 2030
- Market Size and Forecast (US$ Mn), By Country, 2020 – 2030
- GCC
- Israel
- South Africa
- Rest of Middle East
- Overview
- Competitive Landscape
- Heat Map Analysis
- Market Presence and Specificity Analysis
- Company Profiles
-
- Unilever
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Overview
- Johnson and Johnson
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Overview
- Carrefour
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Overview
- Reckitt Benckiser Group
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Overview
- Auchan
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Overview
- Publix
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Overview
- Costco
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Overview
- Helen of Troy
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Overview
- Proctor and Gamble Company
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Overview
- Kroger
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Overview
- Colgate-Palmolive Company
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Overview
- Unilever
-
- The Last Word
- Future Impact
- About Us
- Contact
FAQs
The Global Personal Hygiene market is segmented into type, distribution channel, and region.
People awareness toward the importance of hygiene, prevention of epidemic, rising disposable income, grooming, and beauty are the main factors contributing to the growth of the global market.
The market in North America accounts highest revenue share to the global personal hygiene market due to growing demand for advanced medical technologies and increasing geriatric population.
The Key players operating in the global Personal Hygiene market include Unilever, Johnson and Johnson, Carrefour, Reckitt Benckiser Group, Auchan, Publix, Costco, Helen of Troy, Proctor and Gamble Company, Kroger, Colgate-Palmolive Company. For instance, in December 2019, Unilever and Evonik partner to launch green cleaning ingredient which is renewable and biodegradable. Carrefour UAE invested over AED million to offer its customers discounts on Products.