Wine Market, By Product Type (Still Wine, Sparkling Wine, Dessert Wine, and Fortified Wine), By Color (Red Wine, Rose Wine, White Wine, and Other Colors), By Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Online Channels, and Other Distribution Channels), and By Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) - Trends, Analysis and Forecast till 2034

Report Code: PMI387020 | Publish Date: March 2024 | No. of Pages: 180

Global Wine Market By Product Overview

Introduction

Wine Market was valued at US$ 11.7 Billion in 2024 and is projected to grow at a CAGR of 4.30% to reach US$ 17.1 Billion by 2034.

The fermentation of mature grapes or other fruits by yeast turns the natural sugars in the fruit into alcohol and carbon dioxide during the winemaking process. The type of grape, the place where it is cultivated, the climate, soil, and winemaking procedures all have an impact on the final wine's qualities. The fermentation of mature grapes or other fruits by yeast turns the natural sugars in the fruit into alcohol and carbon dioxide during the winemaking process. The type of grape, the place where it is cultivated, the climate, soil, and winemaking procedures all have an impact on the final wine's qualities.

Consumers were showing a preference for premium and craft wines, seeking higher quality, unique flavors, and limited production wines. This trend could drive growth in the premium and artisanal segments of Wine Market. Wine consumption was on the rise in many emerging markets, driven by increasing disposable incomes, urbanization, and changing consumer preferences. As more countries develop a taste for wine, the demand is likely to continue growing. 

Global Wine Market By Product Dynamics

Rising demand for Wine Tourism

Wine tourism allows visitors to engage in hands-on experiences, such as guided vineyard tours, wine tastings, cellar tours, and wine-making workshops. Visitors can learn about the winemaking process, grape varieties, terror (environmental factors affecting grape growth), and the art of wine tasting.

For instance, in April 2023, Wine tourism has grown significantly in India over the last decade, with wine excursions offering a fresh escape from city life for millennial. Social media has portrayed wine in exquisite glasses in a refined and 'Instagrammable' light. Sula Vineyard in Nashik, Maharashtra, is India's largest vineyard, stretching across 3,000 acres and earning the moniker 'The Napa Valley of India'.

Increasing Global Consumption

Increasing global consumption is one of the key drivers that has been shaping the wine market in recent years. The growing demand for wine has been driven by various factors, including changing consumer preferences, rising incomes in emerging markets, and increased exposure to different wine cultures through travel and media. As economies in countries such as China, India, and Brazil continue to grow, more people have disposable income to spend on luxury goods, including wine. These emerging markets have shown a significant increase in wine consumption, driven by the desire for Western lifestyle trends and luxury products. Online platforms and e-commerce have made it easier for consumers to access a wide variety of wines from different regions of the world. This globalization of the market has led to increased awareness and consumption of wines from various countries.

Restrains:

Climate change and weather volatility have emerged as significant restraints in the wine market. These factors pose challenges to vineyard management, grape production, and overall wine quality. Climate change can lead to shifts in the timing of the growing seasons for grapevines. Warmer temperatures may cause grapes to ripen earlier or later than usual, affecting the balance between sugar development and acidity in the grapes.

Global Wine Market By Product Segmentation

 

Wine Market- Segmentation

Wine Market is segmented based on Product Type, Color, Distribution Channel and Region.

Product Type Insight

On the basis of Product Type, Wine Market is segmented into Still Wine, Sparkling Wine, Dessert Wine, and Fortified Wine. Still Wine is expected to dominate the target market growth as still wine is the most common type of wine and includes both red and white wines. It's enjoyed in various settings, from everyday meals to special occasions. Varieties like Cabernet Sauvignon, Merlot, Chardonnay, and Sauvignon Blanc fall under this category.

Color Insights

On the basis of Color, Wine Market is segmented into Red Wine, Rose Wine, White Wine, and Other Colors. Red Wine are expected to dominate the target market growth as red wine is made from red or black grapes, with the skins left in contact with the juice during fermentation, resulting in the wine's red color. Popular red wine varieties include Cabernet Sauvignon, Merlot, Pinot Noir, Syrah (Shiraz), and Zinfandel. Red wine is widely appreciated for its complexity, flavors, and ability to pair well with a variety of foods.

Distribution Channel Insights

On the basis of Distribution Channel, Wine Market is segmented into Supermarkets/Hypermarkets, Specialty Stores, Online Channels, and Other Distribution Channels. Specialty Stores is expected to dominate target market growth as Specialty stores, also known as liquor stores or wine shops, focus specifically on selling alcoholic beverages, including wine. These stores often have a more extensive and curated selection of wines compared to supermarkets.   

Regional Insights:

On the basis of region the Wine Market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Asia-Pacific region is expected to witness significant revenue growth in the Wine market in the coming years. The Asia-Pacific region, particularly countries like China and India, has been experiencing rapid growth in wine consumption. Rising incomes, urbanization, and changing consumer preferences have contributed to increased demand for wine. China, in particular, has emerged as a major market for imported wines.

Report Scope:

Attribute

Details

Base year for estimation

2023

Forecast period

2024 – 2034

Market representation

Revenue in USD Billion & CAGR from 2024 to 2034

Market Segmentation

By Product Type - Still Wine, Sparkling Wine, Dessert Wine, and Fortified Wine

By Color - Red Wine, Rose Wine, White Wine, and Other Colors

By Distribution Channel - Supermarkets/Hypermarkets, Specialty Stores, Online Channels, and Other Distribution Channels

Regional scope

North America - U.S., Canada

Europe - UK, Germany, Spain, France, Italy, Russia, Rest of Europe

Asia Pacific - Japan, India, China, South Korea, Australia, Rest of Asia-Pacific

Latin America - Brazil, Mexico, Argentina, Rest of Latin America

Middle East & Africa - South Africa, Saudi Arabia, UAE, Rest of Middle East & Africa

Report coverage

Revenue forecast, company share, competitive landscape, growth factors, and trends

Segments Covered in the Report:

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2022 to 2032. For the purpose of this study, has segmented the Wine Market report based on Product Type, Color, Distribution Channel and Region:

Wine Market, By Product Type:

  • Still Wine
  • Sparkling Wine
  • Dessert Wine
  • Fortified Wine

Wine Market, By Color:

  • Red Wine
  • Rose Wine
  • White Wine
  • Other Colors

Wine Market, By Distribution Channel:

  • Supermarkets/Hypermarkets
  • Specialty Stores
  • Online Channels
  • Other Distribution Channels

Wine Market, By Region:

      • North America
          • U.S.
          • Canada
      • Europe
          • Germany
          • UK
          • France
          • Russia
          • Italy
          • Rest of Europe
      • Asia Pacific
          • China
          • India
          • Japan
          • South Korea
          • Rest of Asia Pacific
      • Latin America
          • Brazil
          • Mexico
          • Rest of Latin America
      • Middle East & Africa
          • GCC
          • Israel
          • South Africa
          • Rest of Middle East & Africa

Global Wine Market By Product Key Players

The key players operating the Wine Market includes, Accolade Wines, Amvyx SA, Bacardi Limited, Gruppo Campari, Castle Group, Pernod-Ricard, Bronco Wine, Caviro, Trinchero Family Estates, Antinori.

Global Wine Market By Product Company Profile

  • Accolade Wines *
    • Company Overview
    • Product Portfolio
    • Key Highlights
    • Financial Performance
    • Business Strategies
  • Amvyx SA
  • Bacardi Limited
  • Gruppo Campari
  • Castle Group
  • Pernod-Ricard
  • Bronco Wine
  • Caviro
  • Trinchero Family Estates
  • Antinori

 “*” marked represents similar segmentation in other categories in the respective section

Recent Development:

  • In April 2023, Fratelli launched their single varietal collection of wines in Solapur, Maharashtra, born from the heart of the Fratelli brand and the three generations behind it. The Fratelli (translates to 'brothers' in Italian) brand is highly renowned for its rare assortment of wines, extensive tasting trips, and luxurious resorts to stay in. Fratelli Wines is best recognized throughout the country for its excellent production of Sette.
  • In July 2023, Z. Alexander Brown Wines, a producer of famous California wines, and Ole Smoky Distillery, one of America's fastest-growing American Whisky brands, announced a collaboration to create a new Cabernet Sauvignon matured in select Ole Smoky whisky barrels. "Uncaged" Whisky Barrel-Aged Cabernet Sauvignon from GRAMMY award-winning musician Zac Brown's wine brand, Z. Alexander Brown, and Tennessee-based Whisky manufacturer, Ole Smoky Distillery, has gone on sale worldwide. The new wine provides consumers with a compelling entry into the rapidly developing Ultra-Premium Spirits-barrel-aged market, which is currently up 26% in dollar sales2 in the United States.
  • In June 2023, Miami-based Origins Organic Imports is launching Argentinian wine brand Lo Ca’s Chardonnay and Malbec in the U.S. The two varietals, each $14 for 750 mL, are from the winery's debut 2022 vintage and are regenerative and organic, as well as low-alcohol, low-sugar, vegan, and gluten-free. The Chardonnay is 9% ABV, while the Malbec is 9.5% ABV. They are currently available in 12 states and Washington, D.C.
  • In August 2022, during the pandemic, Indian viticulture experienced a revival as consumers sampled wines across categories and price ranges, to sip on their couches through lockdowns and subsequently, last year's bursts of home dinner parties. Wine sales have increased as firms adapt to attract to new consumers, and with pandemic restrictions loosened across the country, which is good news for an industry that relies on joyous events. Technavio, a global research and advising firm, published a recent report that is, "Wine consumption has steadily increased over the last two years; currently, nearly 3/4 of our sales are off-trade, and only 1/4 is on-trade," adds Chaitanya Rathi, COO of Nashik-based Sula Vineyards.
  • In December 2022, Chinese dim sum teahouse brand, Yauatcha, has collaborated with Akluj-based winery, Fratelli, to launch their own house wine named Ivelle. The crisp, off-dry wine is crafted from a combination of Müller Thurgau and Gewürztraminer grapes from Germany. The wine is fruity, with tropical fruit flavors on the scent and rich floral notes on the palate. Ivelle is an excellent food pairing wine since it complements subtle flavors while also balancing the robust flavors of Chinese cuisine and the price of this wine is INR 950 per glass and Bottle price INR 4,500.
  • In December 2022, Hill Zill Wines launched a new brand of fruit-flavored wines called Pomona’s for which the cost starts from INR 550 onwards. The fruit-based wines come in three varieties: strawberry, mango, and chocolate. These wines are wonderful on their own or in cocktails and sangrias. This product is mostly sold in Maharashtra and Goa.

Global Wine Market By Product Table of Contents

  1. Research Objective and Assumption
    • Preface
    • Research Objectives
    • Study Scope
    • Years Considered for the study
    • Assumptions
    • Abbreviations
  2. Research Methodology
    • Research data
    • Primary Data
      • Primary Interviews
      • Primary Breakdown
      • Key data from Primary Sources
      • Key Thickness Insights
    • Secondary Data
      • Major Secondary Sources
      • Secondary Sources
    • Market Estimation
    • Top-Down Approach
      • Approach for estimating Market Share by Top-Down Analysis (Supply Side)
    • Bottom-Up Approach
      • Approach for estimating market share by Bottom-up Analysis (Demand Side)
    • Market Breakdown and Data Triangulation
    • Research Assumptions
  3. Market Purview
    • Executive Summary
    • Key Findings—Global Outlook for medical carts Strategies
      • Key Questions this Study will Answer
      • Market Snippet, By Product Type
      • Market Snippet, By Color
      • Market Snippet, By Distribution Channel
      • Market Snippet, By Region
    • Opportunity Map Analysis
    • Executive Summary—3 Big Predictions
  4. Market Dynamics, Regulations, and Trends Analysis
    • Market Dynamics
      • Drivers
      • Restrains
      • Market Opportunities
      • Market Trends
    • DR Impact Analysis
    • PEST Analysis
    • Porter’s Five Forces Analysis
    • Opportunity Orbit
    • Market Investment Feasibility Index
    • Macroeconomic Factor Analysis
  5. Wine Market, By Product Type , 2022 – 2032, (US$ Bn)
  • Overview
      • Market Value and Forecast (US$ Bn), and Share Analysis (%), 2022 – 2032
      • Y-o-Y Growth Analysis (%), 2022 – 2032
      • Segment Trends
    • Still Wine
      • Overview
      • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
    • Sparkling Wine
      • Overview
      • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
    • Dessert Wine
      • Overview
      • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
    • Fortified Wine
      • Overview
      • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
  1. Wine Market, By Color, 2022 – 2032, (US$ Bn)
    • Overview                                      
      • Market Value and Forecast (US$ Bn), and Share Analysis (%), 2022 – 2032
      • Y-o-Y Growth Analysis (%), 2022 – 2032
      • Segment Trends
    • Red Wine
      • Overview
      • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
    • Rose Wine
      • Overview
      • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
    • White Wine
      • Overview
      • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
    • Other Colors
      • Overview
      • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
  2. Wine Market, By Distribution Channel, 2022 – 2032, (US$ Bn)
    • Overview                                      
      • Market Value and Forecast (US$ Bn), and Share Analysis (%), 2022 – 2032
      • Y-o-Y Growth Analysis (%), 2022 – 2032
      • Segment Trends
    • Supermarkets/Hypermarkets
      • Overview
      • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
    • Specialty Stores
      • Overview
      • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
    • Online Channels
      • Overview
      • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
    • Other Distribution Channels
      • Overview
      • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
  3. Wine Market, By Region, 2022 – 2032, (US$ Bn)
    • Overview
      • Market Value and Forecast (US$ Bn), and Share Analysis (%), 2022 – 2032
      • Y-o-Y Growth Analysis (%), 2022 – 2032
      • Regional Trends
    • North America
      • Market Size and Forecast (US$ Bn), By Product Type , 2022 – 2032
      • Market Size and Forecast (US$ Bn), By Color, 2022 – 2032
      • Market Size and Forecast (US$ Bn), By Distribution Channel, 2022 – 2032
      • Market Size and Forecast (US$ Bn), By Country, 2022 – 2032
        • U.S.
        • Canada
    • Europe
      • Market Size and Forecast (US$ Bn), By Product Type , 2022 – 2032
      • Market Size and Forecast (US$ Bn), By Color, 2022 – 2032
      • Market Size and Forecast (US$ Bn), By Distribution Channel, 2022 – 2032
      • Market Size and Forecast (US$ Bn), By Country, 2022 – 2032
        • UK
        • France
        • Germany
        • Russia
        • Italy
        • Rest of Europe
    • Asia Pacific
      • Market Size and Forecast (US$ Bn), By Product Type , 2022 – 2032
      • Market Size and Forecast (US$ Bn), By Color, 2022 – 2032
      • Market Size and Forecast (US$ Bn), By Distribution Channel, 2022 – 2032
      • Market Size and Forecast (US$ Bn), By Country, 2022 – 2032
        • India
        • Japan
        • South Korea
        • China
        • Rest of Asia Pacific
    • Latin America
      • Market Size and Forecast (US$ Bn), By Product Type , 2022 – 2032
      • Market Size and Forecast (US$ Bn), By Color, 2022 – 2032
      • Market Size and Forecast (US$ Bn), By Distribution Channel, 2022 – 2032
      • Market Size and Forecast (US$ Bn), By Country, 2022 – 2032
        • Brazil
        • Mexico
        • Rest of Latin America
    • Middle East & Africa
      • Market Size and Forecast (US$ Bn), By Product Type , 2022 – 2032
      • Market Size and Forecast (US$ Bn), By Color, 2022 – 2032
      • Market Size and Forecast (US$ Bn), By Distribution Channel, 2022 – 2032
      • Market Size and Forecast (US$ Bn), By Country, 2022 – 2032
        • GCC
        • Israel
        • South Africa
        • Rest of Middle East
  1. Competitive Landscape
    • Heat Map Analysis
    • Market Presence and Specificity Analysis
  2. Company Profiles
  • Accolade Wines
    • Company Overview
    • Product Portfolio
    • Key Highlights
    • Financial Performance
    • Business Strategies
  • Amvyx SA
    • Company Overview
    • Product Portfolio
    • Key Highlights
    • Financial Performance
    • Business Strategies
  • Bacardi Limited
    • Company Overview
    • Product Portfolio
    • Key Highlights
    • Financial Performance
    • Business Strategies
  • Gruppo Campari,
    • Company Overview
    • Product Portfolio
    • Key Highlights
    • Financial Performance
    • Business Strategies
  • Castle Group
    • Company Overview
    • Product Portfolio
    • Key Highlights
    • Financial Performance
    • Business Strategies
  • Pernod-Ricard
    • Company Overview
    • Product Portfolio
    • Key Highlights
    • Financial Performance
    • Business Strategies
  • Bronco Wine
    • Company Overview
    • Product Portfolio
    • Key Highlights
    • Financial Performance
    • Business Strategies
  • Caviro
    • Company Overview
    • Product Portfolio
    • Key Highlights
    • Financial Performance
    • Business Strategies
  • Trinchero Family Estates
    • Company Overview
    • Product Portfolio
    • Key Highlights
    • Financial Performance
    • Business Strategies
  • Antinori
    • Company Overview
    • Product Portfolio
    • Key Highlights
    • Financial Performance
    • Business Strategies
  1. The Last Word
    • Future Impact
    • About Us
    • Contact

 

FAQs

The Wine Market is segmented into Product Type, Color, Distribution Channel and Region.

Wine Market is driven by factors like rising demand for wine tourism and increasing global consumption.

By region, the Wine market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The Asia Pacific market is estimated to witness a significantly high revenue share over the forecast period.

The key players operating the Wine Market includes, Accolade Wines, Amvyx SA, Bacardi Limited, Gruppo Campari, Castle Group, Pernod-Ricard, Bronco Wine, Caviro, Trinchero Family Estates, Antinori.

Wine Market accounted for US$ 11.7 Billion in 2024 and is estimated to be US$ 17.1 Billion by 2034 and is anticipated to register a CAGR of 4.30%.